I enjoyed that site. I especially enjoyed his "poop" story! (even though it wasn't meant to be funny!)
Each person (and child) is like a puzzle that we, as fellow humans (and parents) must try to figure out. There just isn't "one size fits all". I find this refreshing but many find it annoying.
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"Honey, would you buy me some boobles for my 40th b-day?" "No way, they're too expensive. Your own baubles will have to do."