The Lonely Planet has an interesting story behind it. I found out one of my cousins was diagnosed with Asperger's Syndrome.
Well, as it happens, she's also having difficulty in group projects. You remember the ones where you were made to sit in a group, and you had to vote on certain projects and you were naturally out voted?
Well, as it happens this particular project had to do with the planets. The groups had to choose a planet and my cousin's group all wanted to do Mars. She wanted to do Saturn.
The Lonely Planet was inspired entirely by her and I figured this would be a good metaphor for many of us.