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Aimless
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19 Jul 2010, 8:49 pm

I saw one of these ads in a magazine geared for men while I was working. I had to look twice to figure out what that thing was.
Thought I'd share the wtf moment. :P
Image

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leejosepho
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19 Jul 2010, 9:12 pm

Those sure are demeaning toward women, but I think the intended "message" has to do with Axe allegedly being able to overwhelm them into the arms of even people who use Axe in place of regular showers and good hygiene.

I used to work for one of the packaging companies producing Axe, and some of the guys there really seemed to believe it could do just that.


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superboyian
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19 Jul 2010, 9:14 pm

I actually find that a little creepy. :lol:


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Ferdinand
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19 Jul 2010, 9:16 pm

Weird.


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CockneyRebel
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19 Jul 2010, 9:16 pm

Those ads are too much for me to handle. What has the world come to?


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19 Jul 2010, 9:20 pm

I just thought it was stupid. :) As far as being demeaning to women, yes but no more so than usual. They're always showing women as vapid arm candy (or arm pit candy in this case).



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19 Jul 2010, 9:22 pm

Those feet don't do much for the manly image.



superboyian
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19 Jul 2010, 9:26 pm

CockneyRebel wrote:
Those ads are too much for me to handle. What has the world come to?


I'm afraid, it's a weird world we live in... :lol: Every year, there is bound to be a least 3 weird ads somewhere.


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19 Jul 2010, 9:29 pm

You gotta be kidding me, a hairy armpit with feet? :eew:


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book_noodles
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19 Jul 2010, 10:15 pm

That's... well... I am curious about what demographic they are trying to reach.


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19 Jul 2010, 10:24 pm

Old Spice Guy defeats them all!



Ferdinand
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19 Jul 2010, 10:36 pm

blue_bean wrote:
Old Spice Guy defeats them all!


I love him!! !


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TeaEarlGreyHot
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19 Jul 2010, 11:02 pm

blue_bean wrote:
Old Spice Guy defeats them all!


[youtube]http://www.youtube.com/watch?v=dfqlVi5DGuo&playnext_from=TL&videos=FHxvD4KsYuU[/youtube]


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TeaEarlGreyHot
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19 Jul 2010, 11:05 pm

Just about everything is demeaning to women. We haven't broken free of the ingrained misogynistic mentality of our society, yet.

As funny as the Old Spice guy is, he's demeaning to women, as well. He, too, makes women out to be vapid morons that only care about the physical appearance and smell of their men. His target audience just happens to BE women.


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KaiG
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19 Jul 2010, 11:32 pm

The Old Spice guy is awesome. SILVERFISH HAND CATCH


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book_noodles
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19 Jul 2010, 11:45 pm

TeaEarlGreyHot wrote:
Just about everything is demeaning to women. We haven't broken free of the ingrained misogynistic mentality of our society, yet.

Yeah yeah :roll: It's only helped me so far, to be honest. The Old Spice guy is awesome.


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